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A bag that is stylish, lightweight and comfortable; The Healthy Back Bag.

Posted 21st May 2015 by Fiona

A bag that is stylish, lightweight and comfortable; The Healthy Back Bag.

Just in case you hadn’t yet discovered this bag for yourselves we would like to tell you a bit more about it, mostly because it’s so good we want to spread the word. We have been friends with this bag for quite a number of years now, since discovering it at a trade fair and thank goodness we did. I say ‘friends’ because the nature of this bag is a nurturing one, thoughtfully designed to look after you in a fashionable, fun and friendly kind of a way.

The Healthy Back Bag has a unique teardrop shape that was created for you by a team of experts including Designers, Doctors and Chiropractors. This shape enables the weight of the bag to be distributed more evenly along the length of the back and to mould into the contours of the Spine.  The result is reduced pressure on your back, shoulders and neck as the bag is not pulling on one specific point.

We love it because it is LIGHT, made out of specially selected fabrics and without heavy ridged bits that might cause discomfort or extra weight.

COMFORTABLE, the more places the bag touches to the body, the lighter it feels encouraging good posture. It also has a non-slip strap and sizes to fit all.

And ORGANISED, the pockets are all cleverly designed to distribute the weight around the bag rather than let them all collect at the bottom.  This contributes to the bag’s overall balance of weight, not to mention making it easier to find your keys!

One other good thing is, it’s always up to date, the team at Healthy Back Bag are always adding new colours and new technologies keeping it stylish and on trend from Summer to Winter and back again.

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Hello Princess Charlotte!

Posted 6th May 2015 by Fiona

Hello Princess Charlotte!

We are feeling a sudden, very Royal flush of pink and to celebrate here are 3 of our favourite pink picks. Not a difficult task given that pinks (especially blush) are a must for this season. 

A pair of elegant ballerina flats are every girls best friend. Slip into a pair of Shoon Darcy and you will find yourself pirouetting to the shops in perfectly pink, fairy light feet.

Hello Princess Charlotte!

This baby pink bag from Fiorelli brings a pastel twist to a classic cross body shape. Wear with contrasting dolly mixture hues or go Coco (Chanel) and stand out against black, white and beige.

Hello Princess Charlotte!

We love the simple style of the print on this tulip print scarf from Peony, they could almost be mini crowns. The tulip is a flower for the season and one which stands tall and proud in all of its glorious colours.

Hello Princess Charlotte!

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The best loafers for Spring Summer 2015

Posted 30th April 2015 by Fiona

The best loafers for Spring Summer 2015

We don’t like to boast but we think we have the best collection of loafers this season and if you are looking for the ultimate ‘go to’ style then the loafer has to be it. You don’t have to be on the fast track fashion route to wear these beauties in fact just the opposite, loafers are one of those trends that has been adopted by the fashionista crowd, realising they are smart, cute and dare I say… sensible, or do I mean comfortable? Hopping from one catwalk show to the next and zooming down runways would take its toll on anyone’s poor little feet. So at last this all-time classic (worn by such fashion greats as Audrey, Kathryn and Sophia) is enjoying its fashion moment.

This season the loafer takes on a much more feminine silhouette with a lower top line (cut closer to the toes) and more rounded shape. All the classic style of an original with the contemporary cuteness of a ballerina. The attention however is in the detail, two tone colours, mixed materials, saddles and tassels, trims and bows. The choice (and it’s not an easy one) is yours…… 

Shoon loafers

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Tulip picking in Somerset

Posted 24th April 2015 by Fiona

Tulip picking in Somerset

Here at Shoon HQ we are but moments from the country’s largest and possibly only P.Y.O tulip field. According to the friendly staff at Farrington’s farm shop, this time of year tends to cause a mini media stir, with people travelling far and wide to spend a few hours happily tip toeing through the multi coloured fields of tulips, collecting as they go.  We felt that being so local we should go and investigate and maybe pick up a little floral inspiration along the way.

The tulips are planted in 3 waves giving plenty of opportunities for picking over the next few weeks.  A small bunch of 10 costs £3, ideal for a pretty meander with the littles, if you have a larger party in mind you can pick 50 for £12.  The marvellous May bank holiday is just around the corner so why not celebrate the spring festival in full floral style with armfuls of tulips, country dancing - the type that involves plenty of colourful ribbons and bells around your knees, singing and cake.

If you can’t make it to Somerset for your tulips, have a go at these origami ones, surprisingly simple and a utilitarian chic take on florals.
 

Tulip picking in Somerset

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Trend Spotlight; 1970’S

Posted 16th April 2015 by Fiona

Trend Spotlight; 1970’S

The six million dollar man, The Muppets, Blondie and Bowie, Thatcher and Regan and a whole load of ch-changes that saw the rise of the individual and where there are changes in popular culture, fashion is sure to follow closely behind.

So what were the fashion hits of the seventies? Ultimately it will be remembered for  the ‘tight top, flared bottoms’ ensemble but the decade itself was a melting pot of style references from hippie counterculture to the sounds of disco and punk rock.

2015 fashions take on the early influences of Woodstock’s peaceful ‘far out and free love’ approach, with long flowing maxi dresses in a kaleidoscope of colours, floral accessories and an altogether very chilled out way of dressing up (or down as the case may be).The runways were steeped in psychedelic prints and patterns reminiscent of the early seventies together with references to popular labels of the time, Ossie Clark and Biba.

*The Maxi dress is the perfect desk to dinner piece, wear with anklet boots for a modern edge and swap for block heels or embellished sandals for the evening. Look out for bell sleeves if you are after an authentic feature.

If you are feeling a little more anti-conformist, as seen in the musical influences of the day with both disco and punk rock, why not let your style follow suit? The mid seventies saw the birth of the t-shirt as outerwear, customised denims and trainers or more casual shoes as the new lifestyle footwear fashion of choice (as style icons go, a skateboarding Farrah Fawcett springs to mind).

*A pair lace up decks in one of any rainbow of colours with rolled up jeans or a denim mini are perfect for scooting about in most of the day.


Trend Spotlight; 1970’S

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