Our Story...

SHOON is an independent company based in Wells, Somerset. We look to offer our customers something more by working with international brands and suppliers, mainly based in Europe, who strive for excellence, innovation and individuality.


SHOON loves comfort. We find you the shoes that leave you looking good and feeling good - comfortable in your mind and comfortable in your feet.


SHOON is a true and genuine alternative to the high-street chains. We bring you those special brands of real value and worth that are missed by chain stores.


SHOON brings you those well-made, well-designed shoes hard to find anywhere else. We celebrate the stories behind them, and the qualities that make the difference.


SHOON explores the world for new discoveries, looking for the design, craft and materials that will delight you. We take great pleasure in bringing back the real gems just for you.


SHOON has an open mind. We understand the challenges of being truly original and creative. We seek out these rare authentic qualities in designers and manufacturers.


SHOON appreciates everyone's desire for choice and individuality. In our shoes you can express your own style while enjoying all-day comfort.

Buying Team